Cussons Baby, an international brand with a range of premium baby products and a flagship brand of PZ Cussons, one of the world’s leading FMCG giants launched the Cussons Baby Moments competition years ago in Nigeria to celebrate babies as well as their families, crown the ‘Baby of the Year’, and reward them via a transparent free and fair system of online voting and judging.
Baby Isabella Uzuakpunwa was crowned ‘Baby of the year’, the overall winner of a grand prize of Two million naira cash prize, and a season’s supply of the Cussons Baby products.
The digitally driven competition was seamlessly conducted online, as it has always been designed for more online engagement than physical; from entries and selection processes, to the top ten finalists.
Annually, the Cussons Baby Moments provides a bonding opportunity for families, rewarding opportunities, and diverse engagements that create lasting and memorable experiences for the babies and their families.
Cussons Baby, an international brand, is one of the strongest brands in the baby toiletries category in Africa. Cussons Baby has been in existence in the African/Nigerian market for more than four decades, providing solutions for mothers and the skincare needs of their babies.